product description

Smart TV features are paired with brilliant self-lit pixels in the S90C 77" 4K HDR OLED TV from Samsung. The OLED panel offers bright whites, deep blacks, and vivid colors in stunning 4K resolution. Even if your content is not in 4K, Samsung's Neural Quantum processor can utilize AI-based 4K upscaling to improve its appearance. What you view is smooth and lifelike thanks to a 144 Hz refresh rate, and with Smart TV powered by Tizen and Samsung Gaming Hub, you can easily find a show or movie to watch or a game to play with ease. These are part of the S90C's library of features, which include professional-grade display calibration right out of the box.

Upscale Old Content

Your older content can look better than it ever has when played on a Samsung S90C. Samsung's Neural Quantum Processor can upscale lower-resolution images to 4K quality.

Smooth Playback and Gaming

Motion Xcelerator Turbo Pro delivers up to 144 Hz refresh for smooth fast-paced movies and video games. Games also benefit from FreeSync Premium, Variable Refresh Rate (VRR), Auto Game Mode, and Auto Low Latency Mode (ALLM), which work to reduce lag and image stuttering for a smooth experience. You can take control over your entire gaming experience on the S90C through Super Ultrawide GameView and Game Bar 3.0. The system offers features like Mini Map Zoom, which shares game maps with other devices for easier gameplay.

Any Seat is a Great Seat

Thanks to an anti-glare treatment on the S90C's OLED display, you can enjoyably view the screen from an ultrawide viewing angle, making almost any seat the best in the house.

Smart TV Powered by Tizen

Smart Hub and Gaming Hub stand out among a host of smart features built into the S90C. Smart Hub lets you quickly find and enjoy new TV shows and movies, while Gaming Hub allows for cloud-based game streaming without the need for a console. Additional features include:

Universal Guide: Through an on-screen guide, you get tailored recommendations for streaming and live TV

Samsung TV Plus: Access free live TV, including local news and sports, with only a Wi-Fi connection

Multiview: Watch up to four things at once, including what is on a mobile device

Multiple Voice Assistants: Support for multiple digital assistants when speaking commands into the SolarCell remote

Samsung Health: Tools to help you achieve a healthy and balanced lifestyle, such as tracking daily activities or working out to camera-based coaching (camera not included)

Ambient Mode+: When your screen is off, transform the black rectangle with artwork

Compatible with SmartThings devices, you can control your smart home with your voice or the included SolarCell remote

ConnecTime supports video chats with loved ones on your TV (camera not included)

Audio Features

Dolby Atmos: Support for this surround sound technology gives you a 3D virtualized audio experience with all-around sound

Object Tracking Sound Lite: AI Sound tracks the action on screen and projects it accurately to follow the movement

Q-Symphony 3.0: When paired with an (optional) Q-Series or S-Series soundbar, channels are optimized to deliver an orchestrated sound experience

Active Voice Amplifier: Compares on-screen volume with that of the room's environment, making adjustments to help you hear the dialogue in what you watch

Additional Features

Expert calibration with Pantone-validated color representation

Real Depth Enhancer: For true-to-life depth in your content

SolarCell Remote: A built-in solar cell makes charging the remote easy, and a built-in mic supports access to voice assistants

Laser Slim Design: With an ultrathin bezel and 0.2" depth, the S90C's frame doesn't take focus away from what you're watching or playing

Filmmaker Mode: Watch movies and TV the way the filmmakers intended

In the Box

Samsung S90C 77" 4K HDR OLED TV

SolarCell Remote Control

Power Cord

Limited 1-Year Manufacturer Warranty